http://dspace.ewubd.edu:8080/xmlui/handle/123456789/921 Sat, 04 Apr 2026 01:01:09 GMT 2026-04-04T01:01:09Z http://dspace.ewubd.edu:8080/xmlui/handle/123456789/2443 Factors Influencing the Consumers Buying Behavior of Impulse Goods Habib, Md. Javed Impulse goods are not necessity in our daily lives. The demand for these types of products creates immediately most of the time. Both in rural and urban areas the demand for impulse goods is huge. Many local and foreign companies produce different types of impulse goods to satisfy consumer's demand. In my research I take four types of impulse goods (chocolates, biscuits, ice-cream, and chips). Companies offer more variety with different taste, packaging of these types of impulse goods. In here companies are successful to attract customers and create demand in consumers mind for impulse goods. The factors that are used to identify the influences on consumers are discretionary income, occasion, brand image, packaging, promotional activities, and in store environment. The respondents are the students of East West University and the sample size is 40. The study illustrates the various responses from the survey respondents which were later used as input for further data analysis to get the statistical output of the research. This research has identified certain important findings both for market researchers as well as students involved in academic researches. The research can be used for the basic understanding of the market dynamics when it comes to the factors that influencing consumers buying behavior of impulse goods. 71Page This thesis submitted in partial fulfillment of the requirements for the degree of Bachelor in Business Administration of East West University, Dhaka, Bangladesh. Sun, 01 Jan 0008 00:00:00 GMT http://dspace.ewubd.edu:8080/xmlui/handle/123456789/2443 0008-01-01T00:00:00Z http://dspace.ewubd.edu:8080/xmlui/handle/123456789/1112 An Analysis of Potential Opportunity of the Junk Food Business in East West University Campus Mahmud, Md. Reaj In this report we can know that entrepreneurial activity in the informal activity. When they started their business, in that time they were married or not,what is their educational level, what is their father's occupation, no of siblings, motivation to start the business, source of their support to start the business, what is amount of start up capital, what is the daily average sales, source of the material, method of pricing, customer payment method, state of the business in next five years, what types of amount they have required if expand their business, what types of customer they are main customer and which item or product they sell most, these types of answers we will get in this report and then we have a clear idea about their contribution to our economy. This thesis submitted in partial fulfillment of the requirements for the degree of Bachelor in Business Administration of East West University, Dhaka, Bangladesh. Sat, 01 Jan 0001 00:00:00 GMT http://dspace.ewubd.edu:8080/xmlui/handle/123456789/1112 0001-01-01T00:00:00Z http://dspace.ewubd.edu:8080/xmlui/handle/123456789/1064 Project on Compared Between Al-Arafah Islami Bank Ltd. and MBL: There Overall Banking Concept and There Performance in Financial Sectors Rashid, Md. Shamsur The Banking industry is one of the most attractive industries in Bangladesh. Every year, this industry is growing at a higher pace. With this growth the modernization of banking systems has also improved a lot. The entrance of multinational banks in the country and simultaneously the emergence of Private Commercial Banks have made this business very competitive AL-ARAFAH ISLAMI BANK LIMITED has been incorporated on 27th August 1995 in Dhaka, Bangladesh as a public limited company with the permission of the Bangladesh Bank; AIBL commenced formal commercial banking from the June 2, 1996. Credit Management is mainly concerned with the credit disbursement and recovery. In order to strengthen credit Management and recovery position of the loans/advances by bank it has been decided by AIBL to follow some tools and technique for credit appraisal. With the use of such tools AIBL credit Manag~ment has shown their efficiency. MBL is a unique characteristic in its loan Management. To make it sure that there will be no bad loan in its loan portfolio, MBL established a loan monitoring and supervision cell headed by an Assistant Vice president under the nursing of its chief adviser Lutfar Rahaman Sharkar. They frequently visit customer premises/business whether the loan amount which is taken is used properly or not, sometimes it happens that customers need more fund or other type facilities to run its business profitably. The monitoring authority takes necessary steps to meet the customers need. I have focused and analyzed on credit management process of Mercantile bank Limited. MBL as a new bank in Bangladesh but its contribution socio-economic development of Bangladesh greater significant. Though my topics were connected on credit management I tried to identify the process of disbursement loan, performance and problems of the bank as a whole. I have found a fewer number of factors impede the achievement of ultimate goals of MBL. It is not easy to find the solution for the inexperience's researchers like me. But I do believe that suggestion mention in below will obviously increase the efficiency of MBL. Some of this measure will be needed for long term to be implemented and others are short term. In this report I mainly focused to appraise on AL-ARAFAH ISLAMI BANK & Mercantile Bank Limited. I tried to give an overview of the principal activities and performance of AL-ARAF AH ISLAMI BANK LIMITED & Mercantile Bank. Lastly I sort out the problems and tried to give some solutions to overcome those problems. This thesis submitted in partial fulfillment of the requirements for the degree of Bachelor in Business Administration of East West University, Dhaka, Bangladesh Fri, 01 Jan 0012 00:00:00 GMT http://dspace.ewubd.edu:8080/xmlui/handle/123456789/1064 0012-01-01T00:00:00Z http://dspace.ewubd.edu:8080/xmlui/handle/123456789/1032 Project on Foreign Exchange Department of Standard Bank Chowdhury, Saleh Akram Building strong relationship with all the stakeholders, particularly the customer is crucial for STANDARD BANK LIMITED (SBL)'s growth and prosperity. Technology and competition have made it vital for us to forget stronger bonds with the customers to meet their heeds at their convenience. SBL put emphasis on meeting this continuous challenge of managing relationship significant achievements over the past year-both financial and strategic are solid indication of its strength and potential. SBL is very fortunate to have a strong senior management team. They are committed to the continued implementation of our sound strategic programs. It focuses on creating a culture that places importance on integrity, caring and excellence. SBL value closes relationships with each other. At the same time it brings the decision making authority close to the customers to give them the best service available. Banking is a service-oriented business and they have drawn excellent people for the purpose. SBL will continue to reinforce the efforts to meet the needs and expectations of its customers. SBL are setting goals and challenges for its employer to respond to customer needs; SBL want to differentiate itself from its competitors' through flexible and personalized services. SBL don't want to be the biggest-just the best. Looking forward to the coming year STANDARD BANK is certain that it can meet the challenges by leveraging its strength and banking expertise as well as it product breadth, technological capabilities and strong customer base. This thesis submitted in partial fulfillment of the requirements for the degree of Bachelor in Business Administration of East West University, Dhaka, Bangladesh. Sun, 01 Jan 0008 00:00:00 GMT http://dspace.ewubd.edu:8080/xmlui/handle/123456789/1032 0008-01-01T00:00:00Z